What’s Next For Moor’s
The Chicago-based craft beer company aims to revolutionize the beverage industry for Black-owned brands.
They’re the epitome of “doing good in the ‘hood.”
Chicago-born-and-bred entrepreneurs Damon Patton and Jamhal Johnson launched Moor’s Brewing Co. on Juneteenth 2021, and they’ve been mad busy ever since, aggressively getting their products onto shelves all across the city. To date, Moor’s can be found in more than 100 venues throughout Chicagoland, from Tilly’s Pit & Pub in the south suburbs to the Four Seasons Hotel on the Magnificent Mile. It’s also in nine Binny’s liquor stores. This is a first for a Black-owned beer brand.
I’ve had the pleasure of interviewing the founders for features in Time Out Global and Crain’s Chicago. And more recently, mixologist Lynn House and I chatted with them for the LIVE! Culinary Series. It was an update of sorts to see what they had planned for the future.
Get ready for a non-alcoholic beer, plus an anniversary beer to be released Juneteenth 2022, as well as a taproom in the city within a few years. With the taproom and their own facility, they are aiming to help more Black-owned craft beer, wine, and spirit brands get off the ground.
Watch the entire interview right here, and look below for a short clip from our conversation.